Sheryn Ziani

Managing Partner CSR and Sustainability
Casablanca
Photo of Sheryn Ziani

Career Path

In 2022, Sheryn Ziani joined Baker Tilly as the Managing Partner of the sustainable development entity, following the integration of her consultancy, Bradbury Consulting Firm, into the Baker Tilly international network in Morocco. Since founding Bradbury in 2018, Sheryn has led numerous high-impact societal missions and studies for leading industrial operators and independent organizations, establishing herself as a key figure in sustainable development and CSR.

Before founding Bradbury Consulting Firm, Sheryn spent six years in the SME ecosystem, where she designed and implemented innovative projects that had significant economic, social, and environmental impacts on local communities. Her career began in the FMCG industry at The Coca-Cola Company, where she quickly assumed responsibility for overseeing the company’s sustainability and corporate social responsibility (CSR) platform, laying the foundation for her future endeavors in public affairs and corporate communications.

Background

  • Expert in sustainable development and circular economy
  • Bachelor’s degree in Business Administration from the International Institute for Higher Education in Morocco
  • Industrial Policies for Circular Economy Certification, issued by UNIDO

Key Experiences

  • Baker Tilly: Joined in 2022 as Managing Partner of the sustainable development entity following the integration of Bradbury Consulting Firm into the Baker Tilly international network in Morocco.
  • Bradbury Consulting Firm: Founded in 2018, specializing in sustainable development and CSR, leading several high-impact missions for top industrial operators and independent organizations.
  • Waste Valorization Coalition: Served as a mission officer to the President, playing a strategic role in national roadmaps for green and circular transition. Founding members include MTEDD, CGEM, the Ministry of Interior, and MCI.
  • Public-Private Partnerships and International Cooperation: Actively contributed to national steering committees between UN agencies and government authorities, including the Ministry of Industry and the Ministry of Energy Transition and Sustainable Development, supporting the Sustainable Development Goals (SDGs) of the Kingdom.